SPANISH SPORTS FOOTBALL PRESS | FC BARCELONA - REAL MADRID PRE-MATCH

SPANISH SPORTS press optimize sales today with impressive front covers to add colour, expectations & emotions to tonight's big & decisive CHAMPIONS LEAGUE semi final 2º leg clash between FC BARCELONA & REAL MADRID. As expected the two cities have their own opinions, motivating message & marketing pitch. Here are the front covers of today's two leading Sports papers, courtesy of "Sport" (Barcelona

REAL MADRID NEW SEASON 2011 - 2012 UNIFORM - SHIRT

So,  you are a REAL MADRID fan & are proud to wear the latest gear around town & with your mates. You just forked out around 80 - 90 € this season on the latest Football Shirt ( or uniform ) & are now looking sharp as hell. Well, get ready for another 80-90€ because your current shirt is about to become "old fashion" & now out of date



New Real Madrid 2010-2011 shirt

Spanish Sports daily (AS)

ATLETICO DE MADRID | PINOCCHIO PART II | A SUSPICION

The 9th of February  I posted an article here on ATLETICO DE MADRID & the rumours about the possible selling of SERGIO AGUERO &/or DIEGO FORLAN at the end of the season. I titled the post "ATLETICO DE MADRID | SERGIO AGUERO | PINOCCHIO",  basically saying I did not believe a word from Atletico Directives that they would not sell under any circumstances Aguero & finished with Forlan as already a

LIONEL MESSI JOSE MOURINHO TOP WORLD MEDIA FIGURES IN WORLD FOOTBALL

Some interesting Football & Maketing news handed in today by the prestigious Economics Faculty of the Spanish University of Navarra in its annual report on which World Football - Soccer personalities are the most meteoric with the World media & thus their value as World News.



Lionel Messi 2011


The most meteoric figure with World media is FC BARCELONA player LIONEL MESSI with 20. 7 points

REAL MADRID CESC FABREGAS | PREPARING A 60M€ OFFER?

Guys, I just inform you & I suppose that many readers who are far away from Spain & Europe may appreciate to be informed of what´s "cooking" locally in Spanish Football. Below is the front page of todays Spanish Sports daily "Marca", a paper known for its over-zealous hype building & news scoops to marketing their imagined superiority over rival media. This strategy somethings leads to "

DELOITTE REPORT | REAL MADRID RICHEST CLUB IN THE WORLD FOR SIXTH YEAR CONSECUTIVE

International Financial Consultancy firm DELOITTE has released its 44 page annual report on the state of the revenues generated by the Football – Soccer Clubs. REAL MADRID leads the list of Richest Football Clubs for the 6th year consecutive & is 9.2% up from last report with FC BARCELONA second & the remaining 4 Clubs staying unchanged in their positions from the last report.



REAL MADRID CF

CHELSEA FC UNVEIL NEW FERNANDO TORRES SONG | VIDEO

New star Chelsea FC signing Spanish International forward FERNANDO TORRES now has a song at his new Club. Yes, Chelsea could not be less than Liverpool & have notched up a song that smell every little bit of it as pure Marketing as the "publicity machine" kicks off to recoup part of the Investment in sponsorships & merchandising.

The only negative bit is the "fake" Spanish accent from Chris

FOOTBALL MARKETING | JOSE MOURINHO - REAL MADRID - SCARF

Here is another Football Marketing Insight.

Every wondered why REAL MADRID Coach JOSE MOURINHO wears the same a black scarf? There are 750,000 reasons ( or Euros). Notice the logo? The Coach & the Sports multinational have a contract that gives them high profile & publicity & income to the bearer, of course.

This partly explains why Mourinho picks up the ball or passes it with his feet to a

CRISTIANO RONALDO IS THE HIGHEST PAID FOOTBALL PLAYER IN THE WORLD

According to Belgium magazine “Sport Foot Magazine” REAL MADRID player CRISTIANO RONALDO is the Highest Paid Football – Soccer Player in the World. Second placed is Manchester United player WAYNE ROONEY while this years FIFA Golden Ball winner LIONEL MESSI of FC Bareclona is in 3rd place.



Cristiano Ronaldo with Real Madrid

The full list of Top 50 players are below & the country code